Employer branding

Tip de proiect
Integrated Campaigns
CLIENT

Societe Generale European Business Services

 

PROJECT NAME

Employer branding

 

PROJECT DETAILS

Would you stop taking me for somebody else?
The talent you’re after thinks you’re a bank… while notorious IT, finances and BPO companies try to hire them. You have a problem.

 

I’m the guy that…
And you have a solution. First: find the right place. Second: find the right time. Third: show the perks of getting to know you. We took the benefits of working for SG EBS, turned them into witty messages and swarmed every train going to Pipera with them.

 

Yeah, the subway guy!
The results were memorable:
14 times more visitors on SG EBS career page
27 times more views

 

SKILLS

 

  PR